We estimate that 15 million tonnes of additional polymerization capacity will come on line in the Middle East in the next three years. This will have major ramifications that can be viewed either as threat or opportunity depending on a company’s position. With robustly growing end-use demand and advantaged feedstock, the next natural step could be for the Middle East to become a major centre for plastics processing.

At times of economic slowdown, the position of weaker players tends to erode further while the stronger companies continue to strive to find competitive advantage. The Middle East is about to play a pivotal role in the global plastics industry. Is your company positioned to gain from the prospective changes? Who can you turn to for fair but authoritative views on the direction and strategic options which are opening up at this time?

I am the Strategic Research Manager of Applied Market Information (AMI), and to assist companies in this area AMI is organising an industry briefing entitled "The Middle East Plastics Industry Strategy Seminar."

Three opportunities are available to attend this day-long seminar, with two presentations in Europe and one in the Middle East:

You will find that the day provides attendees with both a detailed statistical review of the Middle East market for plastics set in a global context but also the opportunity to discuss key questions about the development of the processing industry and the prospects for downstream applications.

The day is structured as an intimate meeting where attendees can get the maximum benefit of both the presentations, and also discussions with industry colleagues from a wide variety of backgrounds.

I hope that the proposal gives you all the information you need concerning the seminar contents but if you have any questions please do not hesitate to contact me.

John Nash is the Strategic Research Manager for Applied Market Information (AMI) Ltd. He can be reached by phone at +44 (0) 117 924 9442 and by email at jsn@amiplastics.com.