Nearly a decade ago, the success of a geotextile bag artificial surf reef raised great interest; and since then numerous projects have been launched. In recent years, however, many projects have been started but not fully carried through, often due to funding. The result have been dissatisfied municipalities and not-as-designed surf production. ASR, the company building these reefs, is now offering to complete one reef at cost using rock instead of geotextile bags. Rock, in these projects, is actually cheaper.