Discovering new markets is an important element in agriculture and therefore, Cotton Incorporated and Mulch & Seed Innovations teamed up to find new market opportunities for cotton, through an all-natural fiber hydromulch from the by-products of ginning. And according to Andy Ellis, President of Mulch and Seed, the technology behind the hydromulch takes advantage of cotton’s natural characteristics making it ideal for use as erosion control. Listen to a brief interview online.