21 April 2011 – The international geosynthetics manufacturer NAUE has launched a new central website for its operations and technologies: www.naue.com. The new format takes full advantage of online video with a dedicated section called NAUE TV, which features project and application presentations in clear, large viewing windows. The revamped website also offers an extensive reference library detailing project challenges and geosynthetic solutions, an archive of the company’s newsletter (NAUE News), global NAUE Group office information, key geosynthetic application descriptions, and much more.
“When your materials are usually designed to be buried or submerged, it can be difficult to visually capture the real energy behind the engineering,” says Kent von Maubeuge, NAUE’s Director of Marketing. “I think we’ve captured that energy here. We’ve talked extensively with clients, distributors, and other colleagues about organising the new website. We’ve looked at how they best interact with and utilise the information.”
The company’s global products include Secugrid® geogrids, Bentofix® GCLs, Secutex® geotextiles, Carbofol® geomembranes, Secudrain® drainage geocomposites, the new m3 reinforcement systems, and many others.
Mr. von Maubeuge adds, “It’s been a very satisfying project. We have a great team in-house to work with, a team that is always coming up with new ideas. That makes a huge difference in everything–website development, product innovation, customer interactions, everything.”
Visit the new website: www.naue.com
ABOUT NAUE
NAUE GmbH & Co. KG, active globally in the manufacture of geosynthetics since 1967, is an ISO 9001 certified group of international companies and manufactures GCLs, geotextiles, geomembranes, geogrids, drainage products and erosion control materials for all civil engineering and geotechnical applications. The company’s global specialties include filtration, drainage, reinforcement, containment and erosion control for applications such as landfills, groundwater protection, tunneling, waterproofing and hydraulic engineering. NAUE pioneered the needle-punched method of geosynthetic clay liner (GCL) production in 1987 and has received an award in recognition of the company’s activities on development and research on GCLs from the International Geosynthetics Society (IGS). www.naue.com
Contact
Kent von Maubeuge
Director of Marketing
+49 5743 41 228
Fax +49 5743 41 284
kvmaubeuge@naue.com
For media: Product photographs and NAUE logo images are available upon request. Contact Katrin Tiemann, ktiemann@naue.com, tel. +49 5743 41 232.
